BREAKING NEWS

September 13, 2018

Meet the Apple Watch Series 4


Apple have announced the Apple Watch Series 4, which takes the original design of the Watch and refines it to almost crazy levels, the screen size is 30 percent larger, whilst the overall size has increased from 38mm and 42mm, to a much larger 40mm and 44mm as standard.



“We’re thrilled Apple Watch has become an essential part of people's lives,” said Jeff Williams, Apple’s chief operating officer. “The completely redesigned Apple Watch Series 4 continues to be an indispensable communication and fitness companion, and now with the addition of groundbreaking features, like fall detection and the first-ever ECG app offered directly to consumers, it also becomes an intelligent guardian for your health.” 

The speaker is 50 percent louder, optimized for phone calls, Siri and Walkie-Talkie, and the microphone has been relocated, to reduce echo for better sound quality. The device includes the next-generation S4 chip with a custom 64-bit dual-core processor, delivering twice the speed while maintaining the same all-day battery life.


The back of Apple Watch Series 4 is composed of a gorgeous black ceramic and sapphire crystal, allowing radio waves to easily pass through the front and back for better cellular service. The Digital Crown now includes haptic feedback, offering a more mechanical and responsive feel through the sensation of incremental clicks.

The user interface is optimized for the larger display, allowing for app icons and fonts that are bigger and easier to read, while complications have been beautifully enhanced to be more precise and informative. New watch faces take full advantage of the Series 4 display, from the endlessly customizable Infograph face, to the Breathe face, where the animation is timed around a deep breath. Additionally, a suite of motion faces, including Vapor, Liquid Metal, Fire and Water react uniquely with the curved edges of the case. 


Apple Watch Series 4 (GPS) starts at $599 and Apple Watch Series 4 (GPS + Cellular) starts at  A$749. Along with the three aluminium finishes anodised in silver, gold and space grey, Apple Watch Series 4 now comes in a striking gold stainless steel with matching Milanese band, joining the silver and space black stainless steel models. A new collection of bands debut for autumn and all bands continue to work with any generation of Apple Watch.

Finally, the Series 3 Watch will see a price drop, now starting at $399.


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